by Katherine Williams | Dec 24, 2022 | Branding
8 Factors to Consider When Creating a Brand Name By: Katherine Williams Introduction Brainstorming amazing brand names? It might seem daunting, especially when you’re trying to create something that conveys the message and feeling of your brand in just 1-2...
by Katherine Williams | Nov 22, 2022 | Branding
The Most Overlooked Aspect of Brand Identity By: Katherine Williams Introduction With the rise of mass marketing, global trade, and the dawn of the Digital Age, the world of business is in a state of constant evolution. Growth is part of the natural order, and...
